Tired of hearing excuses for falling back-end grosses? Product Prep’s Gerry Gould offers a reason: lack of consistency in F&I, starting with appearance and attitude. Learn how a repeatable process drives reliable results.
Credit Acceptance has agreed to a multimillion-dollar settlement with 40 states and the District of Columbia to resolve predatory lending charges. +
President Trump remains opposed to any limits on AI development as a plea for regulation from Anthropic’s Dario Amodei sets off a firestorm. +
A factory warranty is not a built-in excuse for failing to sell the service contract. Top trainer Gerry Gould of Product Prep breaks out the Sharpie to help new car buyers make smart, informed decisions.
When customers already know which vehicle they want, dealers may be tempted to lead with price. Not so fast, says Product Prep’s Gerry Gould, who shares a five-step process to build trust in the dealership before you build the deal.
Unverified complaint narratives and visualizations will no longer appear in the Consumer Financial Protection Bureau’s online database. +
Washington (Pa.) Hyundai’s Brian Flannery reflects on his tenure as an F&I professional as he retraces his 16-year journey from lot attendant to general manager in a one-on-one interview with Gerry Gould of Product Prep.
FTC Chairman Andrew Ferguson says the agency will no longer pursue discrimination claims based on the “pernicious” theory denounced by President Trump. +
Scott McDade, general manager of Moon Township (Pa.) Honda, tells Product Prep’s Gerry Gould how two shrewd moves led him to the big chair and reveals the one quality every dealer will look for in the next generation of GMs.
All customers want a good deal, but they want the right vehicle even more. Top trainer Gerry Gould of Product Prep teaches a process that respects and reflects the modern car buyer’s path to purchase.
