The unfolding 700Credit story offers lessons in how to select vendors and properly respond to a data breach. Attorney and Mosaic CEO Jim Ganther offers a dealer playbook.
When their arms are crossed, they’re not buying. Product Prep’s Gerry Gould uses preparation, a sense of urgency and the perfect transition statement to engage wary customers.
Product Prep’s Gerry Gould returns to help dealers boost sales by reviving the lost art of asking the customer why they want the car and building value in their choice.
Each of America’s six largest publicly traded dealer group say gross profit per new vehicle retailed declined on a year-over-year basis in the third quarter, some by double digits. +
Is your sales team struggling to close in-store customers? Use the DIMTY method to relieve the pressure and sell more cars. Top trainer Gerry Gould of Product Prep explains.
New rules in America's largest car market will affect dealers within and outside the Golden State. Get the skinny from attorney and Mosaic Compliance Services CEO Jim Ganther.
Product Prep’s Gerry Gould urges sales professionals to be creative, authentic and aggressive with internet leads — or someone else will.
