Improve Warranty Processing, Improve Revenue
WardsAuto’s Alysha Webb follows the money to determine why WarrCloud, an automated warranty processing solution, is drawing investors who understand its potential impact on dealership revenue: unwinding the complex web of state and manufacturer rules to ensure every penny of warranty work is reimbursed.
Webb draws on interviews with WarrCloud CEO Jim Roche as well as dealers, investors and other experts, all of whom are certain manual processing methods are leaving money on the table.
“As their profitability comes down from the stratospheric levels of the past few years, dealers are looking for new areas to bolster their bottom line,” Webb writes. “Warranty reimbursement is an area ripe for finding more money.”
