The Reynolds and Reynolds company announced a new partnership with financial technology provider Sunbit. The integration, which is set to go live in Q2, will target service customers by adding Sunbit’s automated prescreening technology to Reynolds’s Retail Management System.

In a release, executives said the partnership will help dealers generate more repair orders by leveraging real-time data to screen customers and offer financing for needed repairs. Eligible customers receive offers by email, and the entire process is automated, avoiding any burden for service personnel.

“By leveraging data and Sunbit’s prescreening technology, we’re making it easier for service departments to offer flexible payment solutions with personalized terms and zero fees when and where customers need them most,” said Scott Worthington, vice president of product planning at Reynolds.

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