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Sep. 27, 2026

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incentive

  • Hyundai Sets Monthly US Sales Record in Uneven August

    Hyundai and Genesis dealers set new one-month records in August, a month that saw double-digit year-over-year gains for some factories and single-digit losses for others. +

    Sep. 3, 2025
  • Fullpath Adds Dynamic Payments to AI-Powered Customer Interface

    Fullpath has acquired Fuse Autotech’s Dynamic Payments solution in an effort to deliver personalized offers in real time to car buyers on Fullpath’s “AI-first” Customer Data Platform. +

    Aug. 21, 2025
  • KBB: Incentives Hit 7.3% in July as EVs Go Out With a Bang

    Kelley Blue Book analysts say strong, steady incentive spending kept new vehicle prices in check in July, a month in which EV discounts soared to record highs ahead of significant changes to federal policy. +

    Aug. 12, 2025
  • Price vs. Cost: Factories, Dealers Face ‘Big Squeeze’ Ahead

    Cox Automotive analysts fear manufacturers and retailers are protecting consumers from the rising costs of new cars, creating an unsustainable dynamic as profitability concerns grow. +

    Jul. 14, 2025
  • Ford Switches From Employee Pricing to ‘Zero, Zero, Zero’

    Ford has dropped its national “From America, For America” employee discount campaign in favor of a new incentive: zero percent financing for 48 months with zero down and zero due for 90 days. +

    Jul. 8, 2025
  • Ford, Hyundai Prop Up June, Q2 Sales Reports

    U.S. sales of new light duty vehicles slowed “considerably” in June after several months in which Americans rushed to lock in pre-tariff prices, according to the latest reports from Automotive News. +

    Jul. 1, 2025
  • April Sales Up 13% on Tariff Discounts, Concerns

    All seven manufacturers and 11 brands reporting new vehicle sales to Automotive News enjoyed year-over-year increases as Americans took advantage of incentives and rushed to beat expected price hikes. +

    May. 2, 2025
  • EV Market Gains Ground in March, Tesla Still Most Considered

    J.D. Power reports EVs accounted for 9.3% of all U.S. sales last month, up from 8.4% in March 2024. Tesla remains the most considered EV brand despite a steadily declining share of the segment. +

    Apr. 9, 2025
  • Ford Offsets Tariffs With Employee Pricing

    Ford has launched “From America, For America,” a new campaign offering employee discounts on most of the factory’s U.S. lineup, in a bid to offset a new tariff on imported vehicles that goes into effect today. +

    Apr. 3, 2025
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