StoneEagle’s latest quarterly F&I Benchmark Report shows front-end gross fell to $279 per deal in the fourth quarter, a nearly four-year low. But that figure was offset by an average F&I profit per vehicle of $1,995 — the highest quarterly average of 2025 and an 8.7% year-over-year improvement — peaking at $2,025 in November, a new record for the month.

Products per deal improved to 1.58, up by about 3% from Q4 2024, while average deal count per dealership was essentially flat at 108. Average F&I income increased by 8% for the full year, ending 2025 at $215,451 per dealer.

Penetration rates remained strong, led by vehicle service contracts (45%), GAP (39%) and paint and fabric (20%), each of which varied by no more than 1% from the prior quarter.

Analysts note that, by the end of the year, F&I accounted for nearly nine out of 10 gross dollars per deal.

“2025 had plenty of noise — tariff concerns, rate concerns and affordability pressure — but when you zoom out, the data tells a clear story,” writes StoneEagle CEO Cindy Allen in a release. “Even with a flat engine from a deal-count perspective, products per deal increased, PVR reached an all-time high, and F&I income per dealer moved up year over year. I call that a pretty good year, with F&I serving as the foundation of dealership profitability.”

Read the full report at StoneEagle